The Local Market Index · Louisiana 2023

Houma Metro Area: Local Business Density Across 50 Industries

The Houma metro area had a population of 204,032 in 2023. Of the 50 industries in this index, the Census publishes 2023 counts for 49 industries, totaling 1,335 establishments (the other one had fewer than 3 establishments and is not published). Relative to the statewide rate, its densest industries are seafood markets (0.6 vs. 0.2 statewide per 10,000), bakeries (0.5 vs. 0.2 statewide per 10,000), and mortgage brokers (0.3 vs. 0.2 statewide per 10,000); its least dense are spas & massage (0.1 vs. 0.6 statewide per 10,000), nail salons (0.3 vs. 1.2 statewide per 10,000), and title companies (0.2 vs. 0.6 statewide per 10,000).

The Houma metro area (Houma-Bayou Cane-Thibodaux, LA Metro Area) comprises 2 parishes: Lafourche Parish, Terrebonne Parish.

204,032population, 2023
1,335establishments across 49 published industries, 2023
1industry not published (fewer than 3)

Local SEO in Houma

This section counts businesses per resident across the 50 industries the Index tracks. It measures how crowded the market is, not how good the businesses are or how many customers are looking.

Competition
Lower than most of Louisiana. Houma has 65.4 businesses per 10,000 residents across the 49 industries the Census publishes a count for, 9th of 10 metros. The Census publishes no count for 1 of the 50 industries here, so the true figure is higher.
Businesses
1,335 businesses across the 49 industries the Census publishes a count for. It withholds the count for one more (it has fewer than 3).
Since 2018
Up 33 since 2018 (3%).
Most crowded here
Least crowded here
Moving fastest
Growing: Remodeling contractors, up 20 since 2018 (125%). Shrinking: Trucking companies, down 11 since 2018 (48%).
What people search for
  • "seafood market houma": under 50 searches a month.
  • "bakery houma": 100 to 500 searches a month.
  • "bar houma": no volume reported.

US monthly volume of the city-modified keyword. Google Ads data via DataForSEO.

All 50 industries

IndustryEstablishmentsPer 10,000Louisiana per 10,000RankPercentileChange since 2018
Plumbing & HVAC contractors793.93.5#4 of 1067%+12 (+18%)
Electrical contractors472.32.3#5 of 1044%+9 (+24%)
Insulation & drywall contractors100.50.4#1 of 1067%+2 (+25%)
Roofing contractors50.20.6#9 of 90%+2 (+67%)
Landscaping services391.92.1#7 of 1033%+6 (+18%)
Pest control services211.00.7#2 of 1078%+8 (+62%)
Law offices894.47.0#9 of 1011%-14 (-14%)
Accounting & CPA firms412.02.1#7 of 1033%+2 (+5%)
Insurance agencies1045.14.6#3 of 1056%+16 (+18%)
Real estate brokerages291.42.5#9 of 1011%+11 (+61%)
Dentists653.23.4#7 of 1033%+3 (+5%)
Chiropractors170.80.9#6 of 1033%0 (no change)
Physicians' offices1185.86.5#8 of 1022%-31 (-21%)
Home health care150.71.1#10 of 100%-1 (-6%)
Assisted living facilities60.30.3#3 of 925%0 (no change)
Veterinary services120.61.0#10 of 100%0 (no change)
Full-service restaurants1055.16.7#9 of 1011%-7 (-6%)
Hair salons180.91.5#8 of 1011%+1 (+6%)
Fitness centers201.01.1#7 of 1022%-4 (-17%)
Auto repair shops371.81.7#4 of 1067%-4 (-10%)
Hotels & lodging331.61.9#7 of 1022%-7 (-17%)
Remodeling contractors361.82.1#6 of 1022%+20 (+125%)
Cleaning services241.21.4#7 of 1011%+4 (+20%)
Auto body shops251.21.1#3 of 1067%+4 (+19%)
Physical therapy clinics321.61.7#7 of 1033%-1 (-3%)
Painting contractors120.60.5#3 of 1044%+3 (+33%)
Flooring contractors70.30.3#4 of 938%-1 (-12%)
Moving companiesNot published (fewer than 3)0.1
Locksmiths30.10.1#5 of 80%-1 (-25%)
Pool services110.50.4#3 of 1067%+4 (+57%)
Tire shops130.60.9#8 of 100%+1 (+8%)
Used car dealers100.50.5#4 of 1044%-3 (-23%)
Towing services40.20.3#10 of 100%-1 (-20%)
Property management100.51.2#10 of 100%+1 (+11%)
Mortgage brokers60.30.2#1 of 843%-1 (-14%)
Title companies40.20.6#10 of 100%-2 (-33%)
Funeral homes90.40.5#7 of 1022%-2 (-18%)
Trucking companies120.60.9#9 of 100%-11 (-48%)
Self storage90.40.7#9 of 1011%-3 (-25%)
Optometrists120.60.5#4 of 1067%-2 (-14%)
Counseling & mental health100.51.0#9 of 100%+4 (+67%)
Pharmacies361.81.8#4 of 1033%-1 (-3%)
Child care centers311.52.3#10 of 100%+5 (+19%)
Coffee shops331.62.2#8 of 1011%+4 (+14%)
Bakeries100.50.2#1 of 7100%+6 (+150%)
Bars & lounges391.91.8#2 of 1089%0 (no change)
Nail salons60.31.2#10 of 100%+3 (+100%)
Spas & massage30.10.6#10 of 100%-3 (-50%)
Pet grooming & boarding60.30.4#8 of 90%+3 (+100%)
Seafood markets120.60.2#1 of 8100%-1 (-8%)

Rank is among the 10 Louisiana metro areas (only those with published figures are ranked). Percentile is the share of the other ranked metro areas with lower density. A change shown as a range (for example "+6 to +8") means the 2018 figure was withheld for having fewer than 3 establishments, so only the range is known.

Related

Counts are business establishments (locations) from the Census Bureau's 2023 County Business Patterns; density uses 2023 population estimates. The index measures supply, how many establishments exist per resident, and says nothing about demand, revenue, or profitability. See the methodology.