New Orleans Metro Area: Local Business Density Across 50 Industries

The New Orleans metro area had a population of 988,763 in 2023. Across the 50 industries in this index, it had 8,939 establishments in 2023. Relative to the statewide rate, its densest industries are bars & lounges (3.8 vs. 1.8 statewide per 10,000), moving companies (0.2 vs. 0.1 statewide per 10,000), and locksmiths (0.2 vs. 0.1 statewide per 10,000); its least dense are tire shops (0.6 vs. 0.9 statewide per 10,000), home health care (0.8 vs. 1.1 statewide per 10,000), and funeral homes (0.4 vs. 0.5 statewide per 10,000).

The New Orleans metro area (New Orleans-Metairie, LA Metro Area) comprises 7 parishes: Jefferson Parish, Orleans Parish, Plaquemines Parish, St. Bernard Parish, St. Charles Parish, St. James Parish, St. John the Baptist Parish.

988,763population, 2023

8,939establishments across 50 published industries, 2023

Local SEO in New Orleans

This section counts businesses per resident across the 50 industries the Index tracks. It measures how crowded the market is, not how good the businesses are or how many customers are looking.

Competition: Higher than most of Louisiana. New Orleans has 90.4 businesses per 10,000 residents across the 50 industries, 3rd of 10 metros.
Businesses: 8,939 businesses across the 50 industries in 2023.
Since 2018: Between 155 and 439 more since 2018. The Census withheld a 2018 or 2023 count in one or more of the metro's seven parishes for 41 industries, so the change is a range.
Most crowded here: Law offices: 1,053 (10.6 per 10,000, 1st of 10 metros).
Full-service restaurants: 1,012 (10.2 per 10,000, 1st of 10 metros).
Bars and lounges: 371 (3.8 per 10,000, 1st of 10 metros).
Least crowded here: Mortgage brokers: 16 (0.2 per 10,000, 6th of 8 metros).
Painting contractors: 42 (0.4 per 10,000, 8th of 10 metros).
Used car dealers: 43 (0.4 per 10,000, 7th of 10 metros).
Moving fastest: Growing: Pool services, up between 5 and 17 since 2018 (about 35% at the midpoint). Shrinking: Painting contractors, down between 14 and 22 since 2018 (about 30% at the midpoint).
What people search for: "lawyer new orleans": 100 to 500 searches a month.
"restaurants new orleans": 5,000 plus searches a month.
"bar new orleans": 5,000 plus searches a month.
US monthly volume of the city-modified keyword. Google Ads data via DataForSEO.
Next step: Generate keywords for New Orleans or read the Law offices playbook.

All 50 industries

Industry	Establishments	Per 10,000	Louisiana per 10,000	Rank	Percentile	Change since 2018
Plumbing & HVAC contractors	358	3.6	3.5	#7 of 10	33%	+18 (+5%)
Electrical contractors	208	2.1	2.3	#7 of 10	22%	-12 to -10
Insulation & drywall contractors	38	0.4	0.4	#5 of 10	11%	-5 to +5
Roofing contractors	51	0.5	0.6	#8 of 9	13%	-1 to +7
Landscaping services	180	1.8	2.1	#8 of 10	22%	+21 (+13%)
Pest control services	58	0.6	0.7	#7 of 10	11%	-1 to +3
Law offices	1,053	10.6	7.0	#1 of 10	100%	-8 (-1%)
Accounting & CPA firms	205	2.1	2.1	#4 of 10	44%	-11 to -7
Insurance agencies	480	4.9	4.6	#6 of 10	44%	-20 (-4%)
Real estate brokerages	306	3.1	2.5	#3 of 10	78%	+54 to +58
Dentists	382	3.9	3.4	#4 of 10	67%	+4 (+1%)
Chiropractors	81	0.8	0.9	#6 of 10	33%	+1 to +9
Physicians' offices	604	6.1	6.5	#6 of 10	44%	-101 to -99
Home health care	78	0.8	1.1	#7 of 10	11%	-7 to -1
Assisted living facilities	30	0.3	0.3	#3 of 9	25%	-4 to +6
Veterinary services	91	0.9	1.0	#8 of 10	11%	+2 to +10
Full-service restaurants	1,012	10.2	6.7	#1 of 10	100%	+38 (+4%)
Hair salons	170	1.7	1.5	#4 of 10	67%	+7 to +15
Fitness centers	123	1.2	1.1	#5 of 10	44%	+2 to +6
Auto repair shops	165	1.7	1.7	#5 of 10	44%	-11 (-6%)
Hotels & lodging	239	2.4	1.9	#1 of 10	89%	-19 to -17
Remodeling contractors	273	2.8	2.1	#1 of 10	100%	+61 to +65
Cleaning services	172	1.7	1.4	#3 of 10	67%	-1 to +3
Auto body shops	97	1.0	1.1	#6 of 10	0%	-3 (-3%)
Physical therapy clinics	135	1.4	1.7	#9 of 10	0%	+26 to +30
Painting contractors	42	0.4	0.5	#8 of 10	0%	-22 to -14
Flooring contractors	28	0.3	0.3	#4 of 9	38%	-8 to +2
Moving companies	19	0.2	0.1	#2 of 7	50%	-6 to +2
Locksmiths	18	0.2	0.1	#1 of 8	57%	-5 to +5
Pool services	42	0.4	0.4	#5 of 10	22%	+5 to +17
Tire shops	63	0.6	0.9	#8 of 10	0%	+1 to +7
Used car dealers	43	0.4	0.5	#7 of 10	0%	-8 to +2
Towing services	31	0.3	0.3	#5 of 10	11%	+2 to +10
Property management	205	2.1	1.2	#1 of 10	100%	+22 to +32
Mortgage brokers	16	0.2	0.2	#6 of 8	0%	-5 to +7
Title companies	71	0.7	0.6	#4 of 10	56%	+4 to +14
Funeral homes	41	0.4	0.5	#7 of 10	22%	+1 to +11
Trucking companies	84	0.8	0.9	#4 of 10	33%	+19 to +23
Self storage	80	0.8	0.7	#3 of 10	67%	+10 to +16
Optometrists	49	0.5	0.5	#5 of 10	11%	-7 to +3
Counseling & mental health	126	1.3	1.0	#3 of 10	78%	+12 to +20
Pharmacies	182	1.8	1.8	#4 of 10	33%	+3 to +5
Child care centers	203	2.1	2.3	#8 of 10	22%	+3 to +5
Coffee shops	318	3.2	2.2	#2 of 10	89%	+63 to +65
Bakeries	20	0.2	0.2	#4 of 7	17%	-8 to +2
Bars & lounges	371	3.8	1.8	#1 of 10	100%	+13 (+4%)
Nail salons	165	1.7	1.2	#2 of 10	78%	+32 to +38
Spas & massage	74	0.7	0.6	#2 of 10	67%	+14 to +24
Pet grooming & boarding	35	0.4	0.4	#6 of 9	25%	-3 to +7
Seafood markets	24	0.2	0.2	#2 of 8	57%	-7 to +1

Rank is among the 10 Louisiana metro areas (only those with published figures are ranked). Percentile is the share of the other ranked metro areas with lower density. A change shown as a range (for example "+6 to +8") means the 2018 figure was withheld for having fewer than 3 establishments, so only the range is known.

New Orleans neighborhoods

For a street-level view, see licensed businesses by industry for every official New Orleans neighborhood, from city license records.

New Orleans neighborhood spotlight

Counts are business establishments (locations) from the Census Bureau's 2023 County Business Patterns; density uses 2023 population estimates. The index measures supply, how many establishments exist per resident, and says nothing about demand, revenue, or profitability. See the methodology.