Ascension Parish: Local Business Density Across 50 Industries
Ascension Parish had a population of 128,593 in 2023. Of the 50 industries in this index, the Census publishes 2023 counts for 46 industries, totaling 860 establishments (the other 4 had fewer than 3 establishments each and are not published). Relative to the statewide rate, its densest industries are roofing contractors (1.3 vs. 0.6 statewide per 10,000), real estate brokerages (5.0 vs. 2.5 statewide per 10,000), and nail salons (2.3 vs. 1.2 statewide per 10,000); its least dense are property management (0.3 vs. 1.2 statewide per 10,000), law offices (2.3 vs. 7.0 statewide per 10,000), and accounting & CPA firms (0.7 vs. 2.1 statewide per 10,000).
Ascension Parish is part of the Baton Rouge metro area. Rank and percentile compare it with the other Louisiana parishes that have published figures.
Local SEO in Ascension Parish
This section counts businesses per resident across the 50 industries the Index tracks. It measures how crowded the market is, not how good the businesses are or how many customers are looking.
- Competition
- Higher than most of Louisiana. Ascension Parish has 66.9 businesses per 10,000 residents across the 46 industries the Census publishes a count for, 13th of 64 parishes. The Census publishes no count for 4 of the 50 industries here, so the true figure is higher.
- Businesses
- 860 businesses across the 46 industries the Census publishes a count for. It withholds the count for four more (each has fewer than 3).
- Since 2018
- Between 122 and 128 more since 2018. The Census withheld a 2018 or 2023 count for 3 industries, so the change is a range.
- Most crowded here
- Roofing contractors: 17 (1.3 per 10,000, 1st of 18 parishes).
- Real estate brokerages: 64 (5.0 per 10,000, 1st of 31 parishes).
- Self storage: 15 (1.2 per 10,000, 2nd of 22 parishes).
- Least crowded here
- Title companies: 4 (0.3 per 10,000, 18th of 19 parishes).
- Accounting and CPA firms: 9 (0.7 per 10,000, 36th of 37 parishes).
- Home health care: 7 (0.5 per 10,000, 33rd of 36 parishes).
- Moving fastest
- Growing: Remodeling contractors, up 10 since 2018 (83%). Shrinking: Bars and lounges, down 9 since 2018 (38%).
- What people search for
Google reports search volume by metro, not parish. These are the Baton Rouge figures.
- "roofer baton rouge": 500 to 1,000 searches a month.
- "real estate agent baton rouge": 100 to 500 searches a month.
- "self storage baton rouge": 1,000 to 5,000 searches a month.
US monthly volume of the city-modified keyword. Google Ads data via DataForSEO.
All 50 industries
| Industry | Establishments | Per 10,000 | Louisiana per 10,000 | Rank | Percentile | Change since 2018 |
|---|---|---|---|---|---|---|
| Plumbing & HVAC contractors | 39 | 3.0 | 3.5 | #29 of 52 | 41% | +5 (+15%) |
| Electrical contractors | 30 | 2.3 | 2.3 | #19 of 45 | 55% | +7 (+30%) |
| Insulation & drywall contractors | 5 | 0.4 | 0.4 | #13 of 20 | 16% | 0 (no change) |
| Roofing contractors | 17 | 1.3 | 0.6 | #1 of 18 | 100% | +9 (+113%) |
| Landscaping services | 34 | 2.6 | 2.1 | #12 of 47 | 74% | +4 (+13%) |
| Pest control services | 4 | 0.3 | 0.7 | #23 of 24 | 4% | 0 (no change) |
| Law offices | 30 | 2.3 | 7.0 | #47 of 56 | 16% | -4 (-12%) |
| Accounting & CPA firms | 9 | 0.7 | 2.1 | #36 of 37 | 0% | +1 (+13%) |
| Insurance agencies | 39 | 3.0 | 4.6 | #39 of 58 | 32% | +11 (+39%) |
| Real estate brokerages | 64 | 5.0 | 2.5 | #1 of 31 | 97% | +18 (+39%) |
| Dentists | 42 | 3.3 | 3.4 | #11 of 46 | 71% | +5 (+14%) |
| Chiropractors | 10 | 0.8 | 0.9 | #16 of 26 | 32% | +2 (+25%) |
| Physicians' offices | 33 | 2.6 | 6.5 | #39 of 49 | 21% | 0 (no change) |
| Home health care | 7 | 0.5 | 1.1 | #33 of 36 | 3% | +1 (+17%) |
| Assisted living facilities | 4 | 0.3 | 0.3 | #6 of 13 | 25% | 0 (no change) |
| Veterinary services | 14 | 1.1 | 1.0 | #13 of 36 | 51% | 0 (no change) |
| Full-service restaurants | 61 | 4.7 | 6.7 | #27 of 58 | 51% | +2 (+3%) |
| Hair salons | 17 | 1.3 | 1.5 | #9 of 28 | 67% | -2 (-11%) |
| Fitness centers | 14 | 1.1 | 1.1 | #12 of 24 | 39% | 0 (no change) |
| Auto repair shops | 25 | 1.9 | 1.7 | #20 of 47 | 48% | +4 (+19%) |
| Hotels & lodging | 27 | 2.1 | 1.9 | #17 of 46 | 62% | +2 (+8%) |
| Remodeling contractors | 22 | 1.7 | 2.1 | #24 of 42 | 37% | +10 (+83%) |
| Cleaning services | 23 | 1.8 | 1.4 | #8 of 30 | 72% | +7 (+44%) |
| Auto body shops | 15 | 1.2 | 1.1 | #17 of 39 | 47% | -3 (-17%) |
| Physical therapy clinics | 21 | 1.6 | 1.7 | #14 of 39 | 55% | +3 (+17%) |
| Painting contractors | 7 | 0.5 | 0.5 | #14 of 20 | 11% | +1 (+17%) |
| Flooring contractors | 5 | 0.4 | 0.3 | #5 of 16 | 33% | +3 to +5 |
| Moving companies | Not published (fewer than 3) | — | 0.1 | — | — | — |
| Locksmiths | Not published (fewer than 3) | — | 0.1 | — | — | — |
| Pool services | 5 | 0.4 | 0.4 | #13 of 19 | 17% | +1 (+25%) |
| Tire shops | 17 | 1.3 | 0.9 | #9 of 34 | 67% | +6 (+55%) |
| Used car dealers | Not published (fewer than 3) | — | 0.5 | — | — | — |
| Towing services | 5 | 0.4 | 0.3 | #9 of 16 | 40% | +1 (+25%) |
| Property management | 4 | 0.3 | 1.2 | #24 of 26 | 4% | +1 (+33%) |
| Mortgage brokers | 3 | 0.2 | 0.2 | #9 of 13 | 8% | +1 to +3 |
| Title companies | 4 | 0.3 | 0.6 | #18 of 19 | 0% | 0 (no change) |
| Funeral homes | 4 | 0.3 | 0.5 | #26 of 31 | 7% | -1 (-20%) |
| Trucking companies | 12 | 0.9 | 0.9 | #22 of 39 | 34% | -2 (-14%) |
| Self storage | 15 | 1.2 | 0.7 | #2 of 22 | 95% | -1 (-6%) |
| Optometrists | 6 | 0.5 | 0.5 | #12 of 21 | 30% | +1 (+20%) |
| Counseling & mental health | 9 | 0.7 | 1.0 | #13 of 19 | 28% | +4 (+80%) |
| Pharmacies | 17 | 1.3 | 1.8 | #40 of 50 | 12% | -3 (-15%) |
| Child care centers | 44 | 3.4 | 2.3 | #6 of 45 | 89% | +6 (+16%) |
| Coffee shops | 29 | 2.3 | 2.2 | #11 of 39 | 71% | +13 (+81%) |
| Bakeries | Not published (fewer than 3) | — | 0.2 | — | — | — |
| Bars & lounges | 15 | 1.2 | 1.8 | #22 of 33 | 28% | -9 (-37%) |
| Nail salons | 30 | 2.3 | 1.2 | #3 of 23 | 91% | +9 (+43%) |
| Spas & massage | 11 | 0.9 | 0.6 | #3 of 15 | 64% | +5 (+83%) |
| Pet grooming & boarding | 9 | 0.7 | 0.4 | #4 of 16 | 80% | +3 (+50%) |
| Seafood markets | 3 | 0.2 | 0.2 | #7 of 15 | 21% | +1 to +3 |
Rank is among the 64 Louisiana parishes (only those with published figures are ranked). Percentile is the share of the other ranked parishes with lower density. A change shown as a range (for example "+6 to +8") means the 2018 figure was withheld for having fewer than 3 establishments, so only the range is known.
Related
- Baton Rouge metro area: all 50 industries
- Roofing contractors across Louisiana
- Real estate brokerages in Ascension Parish
- Self storage in Ascension Parish
- All metro areas and parishes
Counts are business establishments (locations) from the Census Bureau's 2023 County Business Patterns; density uses 2023 population estimates. The index measures supply, how many establishments exist per resident, and says nothing about demand, revenue, or profitability. See the methodology.