How Many Insurance Agencies Are in the Baton Rouge Metro Area?
As of 2023, the Baton Rouge metro area has 379 insurance agencies, or 4.3 per 10,000 residents, ranking #7 of 10 Louisiana metro areas. That is below the Louisiana statewide rate of 4.6 per 10,000.
The count rose by between 4 and 6 from 2018 to 2023; only a range is known because the 2018 count for one of its parishes was not published (it was 0, 1, or 2).
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Compared with the state and the top-ranked metro area
| Place | Insurance agencies | Population (2023) | Per 10,000 | Rank |
|---|---|---|---|---|
| Baton Rouge Metro Area | 379 | 871,379 | 4.3 | #7 of 10 |
| Louisiana (statewide) | 2,136 | 4,621,025 | 4.6 | — |
| Slidell Metro Area | 160 | 269,331 | 5.9 | #1 of 10 |
Insurance agencies in nearby places
| Place | Insurance agencies | Per 10,000 | Rank |
|---|---|---|---|
| Ascension Parish | 39 | 3.0 | #39 of 58 |
| Assumption Parish | 6 | 2.9 | #41 of 58 |
| East Baton Rouge Parish | 269 | 5.9 | #5 of 58 |
| East Feliciana Parish | 4 | 2.1 | #51 of 58 |
| Iberville Parish | 6 | 2.0 | #52 of 58 |
| Livingston Parish | 36 | 2.5 | #48 of 58 |
| Pointe Coupee Parish | 6 | 2.9 | #41 of 58 |
| St. Helena Parish | Not published (fewer than 3) | — | — |
| West Baton Rouge Parish | 9 | 3.3 | #34 of 58 |
| West Feliciana Parish | 3 | 2.0 | #52 of 58 |
| Alexandria Metro Area | 58 | 3.9 | #8 of 10 |
| Hammond Metro Area | 52 | 3.8 | #9 of 10 |
| Houma Metro Area | 104 | 5.1 | #3 of 10 |
| Lafayette Metro Area | 215 | 5.2 | #2 of 10 |
| Lake Charles Metro Area | 89 | 3.6 | #10 of 10 |
| Monroe Metro Area | 114 | 5.1 | #3 of 10 |
| New Orleans Metro Area | 480 | 4.9 | #6 of 10 |
| Shreveport Metro Area | 197 | 5.1 | #3 of 10 |
| Slidell Metro Area | 160 | 5.9 | #1 of 10 |
All parishes in this metro area, then the other Louisiana metro areas.
Frequently asked questions
Is the Baton Rouge Metro Area a competitive market for insurance agencies?
The Baton Rouge metro area has more insurance agencies per resident than 33% of the other 9 Louisiana metro areas with published figures, and its density of 4.3 per 10,000 residents is below the statewide rate of 4.6. The index measures how many establishments exist relative to population: supply, not demand or profitability.
How does the Baton Rouge Metro Area compare to the Slidell Metro Area?
The Slidell metro area ranks #1 among Louisiana metro areas with 160 insurance agencies, or 5.9 per 10,000 residents, about 1.4 times the rate in the Baton Rouge metro area (4.3).
Other industries in the Baton Rouge Metro Area
- Plumbing & HVAC contractors
- Electrical contractors
- Insulation & drywall contractors
- Roofing contractors
- Landscaping services
- Pest control services
- Law offices
- Accounting & CPA firms
- Real estate brokerages
- Dentists
- Chiropractors
- Physicians' offices
- Home health care
- Assisted living facilities
- Veterinary services
- Full-service restaurants
- Hair salons
- Fitness centers
- Auto repair shops
- Hotels & lodging
- Remodeling contractors
- Cleaning services
- Auto body shops
- Physical therapy clinics
- Painting contractors
- Flooring contractors
- Moving companies
- Locksmiths
- Pool services
- Tire shops
- Used car dealers
- Towing services
- Property management
- Mortgage brokers
- Title companies
- Funeral homes
- Trucking companies
- Self storage
- Optometrists
- Counseling & mental health
- Pharmacies
- Child care centers
- Coffee shops
- Bakeries
- Bars & lounges
- Nail salons
- Spas & massage
- Pet grooming & boarding
- Seafood markets
Baton Rouge Metro Area: all 50 industries
Source: Census Bureau County Business Patterns 2023 (NAICS 524210, establishments) and American Community Survey 2023 five-year population estimates. Establishments are locations, not companies; home-based and self-employed businesses without paid employees are not included. Change compares 2023 with 2018. See the methodology.